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Ayolab Blog

Over the years, we have built a strong knowledge on Amazon and how Brands (Vendors) navigate the challenges of this marketplace. Although Amazon is a significant growth opportunity, it remains a black box for many brands. We've put up a few articles to help you gain clarity and identify how your brand can improve sales on the Amazon marketplace.

Winning the Amazon Buy-Box: What You Need to Know

Having your products on the Amazon platform can make a world of difference to your brand’s revenues, profitability and visibility. The most important challenge to be aware of, and address, is the Amazon Buy Box, as the Buy Box is where the majority of sales take place.

How to Mitigate the Amazon Flywheel Effect

This article aims to create an understanding of how the Amazon Flywheel framework affects brands, and what can be done to mitigate that effect.

The House Always Wins: Amazon’s Business Model vs Your Own

We’ll dive deeper into where Amazon’s marketplace fits into its entire business model and a breakdown of the Amazon Flywheel effect. Along with why, no matter which business model or Amazon e-commerce optimization strategy sellers and brands use, Amazon always wins.

L'Oréal Relies on the Ayolab Technology to Drive its Digital Strategy on Marketplaces

“Teaming up with Ayolab from the start has enabled us to have a solution that perfectly matches our needs”, said Sanda Mosanu, Director for Open Digital Innovation at Groupe L’Oréal.

5 Data Points You Need, That Amazon Doesn’t Give You

In this article we will identify and discuss five major data points that are required to be successful on the platform but that Amazon doesn’t give you — plus what you can do about it.

When Brands Miss Out on Hidden Sell-Out Opportunities on Amazon Marketplace

Have you heard about the current conundrum brands face on Amazon….. because of Amazon?

About Us

We empower global brands with healthy growth on leading marketplaces like Amazon. Our clients gain insights and actionable intelligence that cannot be gained elsewhere, not even on Amazon Vendor Central itself.

Learn What's Keeping Your Brands From Healthy Growth on Leading Marketplaces like Amazon......(and more importantly how you can turn it around)

Book a 30 min strategy session with one of our marketplace analysts and walk away with a clear 3-step plan to grow your Amazon marketplace top line revenues by 20% or more.

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